ESG & SustainabilityIntermediate Core Compliant Accredited

Greenwashing Awareness

Identifying misleading environmental claims and sustainability communications

Greenwashing Awareness

Course Overview

This course provides learners with an understanding of greenwashing and the risks associated with misleading environmental claims. Learners will explore marketing practices, sustainability communications, evidence requirements and stakeholder expectations. The course helps organisations communicate environmental performance responsibly while protecting reputation and regulatory compliance.

Learning Outcomes

  • Understand what constitutes greenwashing
  • Recognise misleading environmental claims
  • Evaluate sustainability communications critically
  • Understand evidence and substantiation requirements
  • Reduce reputational and compliance risks
  • Promote transparent ESG reporting
  • Support ethical sustainability communications

Course Structure (3 topics, 9 lessons)

Defining Greenwashing: Forms and Examples
Reputational Risks and Regulatory Consequences
Stakeholder Expectations and Trust Building
135 minutes
9 lessons across 3 topics
2.5 CPD hours
Certificate valid 24 months
Marketing teams, sustainability professionals, compliance personnel, managers and leaders

Full library access during 14-day trial

Topics

GreenwashingSustainability ClaimsESG CommunicationsEnvironmental Marketing

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